(And why it’s not just about perfect spelling and grammar) Disclaimer: This is not a soapbox rant about spelling mistakes. Actually, it’s mostly a series of GIFs. But we think this conversation needs to be more nuanced than the same old message, “Always proofread your work.” Different marketing platforms demand different types of language rules […]

And Why it Matters for Marketing Your Business Have you heard someone use the term “copywriting” before and thought someone was referring to this: or maybe this: It’s okay, you’re not the only one. But what we do here at Crafted Communications isn’t about determining intellectual property (copyright licensing). We write words that sell things […]

Because, “not today writer’s block!” We give you three writing prompts to set you up for success the next time you write copy for your business. In the conclusion paragraph, we’ll tell you how you can translate your brainstorming to awesome pieces of written material for your next email, social media post or blog! Booking […]